Rob Basso – Business Owner, Entrepreneur, Executive Producer
Founder of Advantage Payroll Services, Entrepreneur, Professional Speaker and Author
Rob Basso is a recognized small business expert, successful business owner and entrepreneur. He is a published author, professional speaker and sought-after media personality. As the owner of a successful payroll service firm, Advantage Payroll Services, and the author of the small business book, The Everyday Entrepreneur, the media frequently calls upon Rob for his insights, opinions and expertise.
- Called on for his small business expertise, Rob is a frequent contributor on Fox News, Fox Business News, MSNBC, News12 and FiOS1.
- Rob draws from experience and speaks about entrepreneurship, social media, business growth and more at conferences and organizations nationwide.
Today, Rob appears regularly on local, regional and national television news outlets. He is a frequent expert on many Fox Business News programs, including the prime time Neil Cavuto show, and various Cheryl Casone shows. He has been a guest on Fox and Friends, Huffington Post and MSNBC Your Business. In the New York market he has been interviewed by and regularly appears on FiOS 1 News’ Money and Main Street, News 12 Long Island and other local news outlets. He has done radio interviews on the Sean Hannity Program and over 75 radio stations across the United States. He has been featured in regional and national news articles in numerous media outlets including Entrepreneur, Time, CNNMoney.com, Newsday, Daily News, New York Times, New York Post, Long Island Business News, and New York Enterprise Report. Rob has given interviews for national AP and Reuters, stories that have appeared in hundreds of newspapers and media websites across the nation and around the world.
Using examples from his book, The Everyday Entrepreneur, and his own business experience he educates, motivates and inspires business owners and entrepreneurs. In 2011 Rob did a national book tour in support of The Everyday Entrepreneur, and was asked to address the students and mentor at the Fox News network founder Roger Ailes Apprentice Program.
Rob has appeared in and hosted many events and business related programs; he has moderated a venture capital summit which included participants including Daymond John, keynoted conferences across the country, including the IPPA’s summer conference in California as well as the NY regions Small Business Administration Awards. In 2013, he moderated a small business survey panel which released coveted information on the region’s service sector, garnering considerable media coverage.